There’s a great buzz in the United Arab Emirates following the news that the country is opening its market for foreign direct investment and talent.

We’re excited too by the opportunity to play our part in attracting international investors, and benefiting in real business terms.

The internet is flooded with advice on why and how companies and organisations should invest in market research.

Take a dip and you might find yourself drowning in ideas about why your business needs to follow this route, and what you can expect to get out of it.

In PR, as in hotels, small is beautiful.

We’re biased, naturally, having been boutique agency for almost a quarter of a century.

Of course, there are days when we can be made to feel….small.